I’m sure you’ve all heard me boasting lately (probably to the point of wanting to stab me in the eye with your pen) about how happy we’ve been with the traffic that our fledgling humor site, Daily Shite is getting.
Daily Shite is a very interesting site to me, not just because I own it, but because it is an ” every man” site. Our demographics and audience are not the tech crowd. Nor are they of any one particular niche. We’re a bit of everything for everybody, something which has come about by the fact that we don’t post anything with a visual over roughly PG 13. In other words, no T&A, so you can browse at work, or school or with your girlfriend and not worry 😉
This universal appeal makes the statistics gathered by tools such as Google Analytics (which is where all the stats in this post come from) incredibly interesting because it gives a more real world view of browser and OS usage than looking at the statistics for this blog or TechCrunch would. Niches tend to be skewed one way or the other and Daily Shite manages to avoid all that.
Anyway, the graphs below are based on ourfor the past 30 days (February 5th 2010 – March 7th 2010) and cover 1,427,403 unique visits (not page views, that’s a far higher number but useless here, all we want is actual user statistics).
The Top 10 Browsers:
The big surprise here is that Chrome (11.28% of traffic) is seriously outpacing Internet Explorer (7.72%). Another surprise is that IE only makes up less than 8% of our traffic.
The break down of IE usage is also interesting with almost 72% using Internet Explorer 8 and just 3% still back on the archaic IE6.
The Top 10 Operating Systems:
No surprise that Windows in the big leader here. I am surprised to see Mac OS at nearly 23% and I’m also wondering how long it will be before iPhone and iPod (and iPad) start to eclipse Linux.
Vista is the dominantOS at the moment with at over 40% but a big surprise is the Windows 7 adoption which is already making up over 24% of our windows based users. I expect to see both XP and Vista numbers decline over time as Win 7 adoption continues.
Top Ten Browser & Operating System Combinations
Mac users must not like Safari all that much. Firefox is getting more than 4 times the love than Safari does on it’s native system and Chrome is making decent inroads with 1.27%. Of little surprise however, is that regardless of what operating system you use, Firefox is the browser of choice.
I thought that in 2010 Java support would be almost ubiquitous, however 8.62% or 123,001 or our visitors didn’t have Java support enabled. This can’t be accounted for by mobile visits because mobile traffic only made up 0.56% of our visits ( a number which we are definitely working to improve.).
Top 10 Mobile Operating Systems
No real surprises here as the iPhone and iPod dominate with over 78% of the traffic combined. Android puts in a good showing at almost 12% and I wonder if it’s not time to say “bye bye” to PalmOS?
Top 10 Screen Resolutions
While these numbers probably aren’t that interesting to most folks, to developers they are key as we get some idea of what kind of screen real estate we have to play with and what kind of resolutions we need to be targeting.
The most telling resolutions here are the dominant 1280×800, which is probably due to laptop owners and people who purchased early TFT’s, and 1024×768 which is still in use by over 9% of our visitors so I don’t think developers will be able to drop support for that resolution anytime soon.
So, that’s out roundup based on the past 30 days of traffic and 1,427,403 unique visits according to Google Analytics.
There’s a lot of interesting information to be gleaned from this and I haven’t even begun to scratch the surface. I’ll do another post like this in a month or two in order to see how the landscape has changed and what we can learn from it.