I'm back on Twitter after having my account suspended for 4 days because I posted a picture of myself, masked and proudly displaying my vaccination card, after receiving my second Covid-19 shot. I don't have a screenshot of the post, but it looked identical to this one on Facebook: I had my account suspended until … Continue reading The Chilling Effect Of Poor Content Moderation – Looking At You Twitter
I don't work from home. In this pandemic, I am required by my employer to be in offices 6 days a week. Yet I don't envy those who have the "luxury of working from home," because it's not a luxury. It's quite the opposite in fact. Let me make this a simple as I can. … Continue reading The Luxury Of Living At Work?
Being an entrepreneur is cool right now, but let's be honest - entrepreneurship is not for most of us. To put it another way - anybody can be an entrepreneur, but most people probably shouldn't. I went on a spontaneous Facebook live rant about this very topic a few months ago, so if you don't feel like reading … Continue reading Entrepreneurship Is Not For Everyone
A huge mistake I've made is thinking that I can handle everything myself. If I don't know it, I'll learn it. It's an approach that certainly gets things done but it is not in any way efficient. In fact, it's about as far from efficient as you can get and in many ways it can … Continue reading Work On, Not In Your Business
Castles stand strong for hundreds of years, and even when they fall or are destroyed the foundations remain. I took this image while playing in the park with my son. Watching Malcolm intently collect and build his small pile of stones ("baby boulders" as he calls them) evoked a memory of working with my grandfather … Continue reading Every Castle Is Built On Strong Foundations
I had a very pleasant conversation with a someone who is stepping into the role of social media marketer at a small business that currently engages in almost no online marketing. While I believe she will do very well in the position, she asked one poignant question that always comes up with clients new to social media … Continue reading It’s Better To Make Marketing Mistakes Than Not Try At All
Nobody knows your small business like you do. Nobody knows your customers like you do. Unless you've got deep pockets to hire the best talent it's almost impossible to get a surrogate to speak on your behalf with your knowledge, passion, and insight into your small business and your customers. Sure you can use an … Continue reading The Case Against Having An Agency Manage Your Social Media
Video on the internet is huge! Messaging is huge too (and bots inside messaging platforms). It doesn't take a rocket scientist to realize that messaging and native sharing within the YouTube app is only going to mean more video views for those investing in the platform. The sharing model within the YouTube app is broken. The … Continue reading Messaging Inside The YouTube App Will Be Huge!