Header - transactional or consultative sales

Consultative or Transactional Sales? Pick One!

Can you have your cake and eat it? Can you really expect your sales staff to be consultative and deliver real value to your customers if you expect them to play a pure numbers game and practice transactional sales? It's not that transactional sales are a bad thing (I personally hate them - but that … Continue reading Consultative or Transactional Sales? Pick One!