Why Streamers Can’t Rely On Twitch Alone To Build An Audience

Streamers Cannot Rely On Twitch To Build An Audience - Paul O'Flaherty

When building your audience or brand you need to be where your customers are if you want to reach them, but limiting yourself to just one network imposes unnecessary limits on your growth. I addressed this very topic on Cranky Gamers with Steven Hodson a couple of weeks ago. We were discussing how Twitch streamers can use social … Continue reading Why Streamers Can’t Rely On Twitch Alone To Build An Audience

The Case Against Having An Agency Manage Your Social Media

The Case Against Having An Agency Manage Your Social Media

Nobody knows your small business like you do. Nobody knows your customers like you do. Unless you've got deep pockets to hire the best talent it's almost impossible to get a surrogate to speak on your behalf with your knowledge, passion, and insight into your small business and your customers. Sure you can use an … Continue reading The Case Against Having An Agency Manage Your Social Media

Why Social Media Marketing? – Drive-By Marketing Podcast

Why Social Media Marketing - Paul O'Flaherty

"Why should we bother with social media marketing? We have a website and most of our business comes from Word of Mouth. We're actually a profitable and very successful local company. Isn't this just another expense?" I hear questions like that a lot, and it's easy to empathize with small business owners who can see … Continue reading Why Social Media Marketing? – Drive-By Marketing Podcast