Deleting Negative Reviews – Drive-By Marketing

In this podcast I address deleting negative reviews and comments about your company / product / service from review sites, Facebook pages and other locations.

I mention the reasons why you shouldn’t delete negative reviews, which include:

  • How it makes your profile looks fake or fixed, as if you were trying to game the system.
  • The missed opportunity to build dialogue and trust with your customers or community
  • The missed opportunity to learn from these reviews and improve your product or service.

If you have questions, comments or things that you’d like me to discuss of future episodes please leave me a message in the comments below.